WHAT: The Discover Boating® New England Boat Show®in partnership with Progressive Insurance® kicks off 2025 right – with post-holiday deals on hundreds of new boats, all the latest marine gear, and nautical fun for the whole family. From January 8-12, 2025, the Boston Convention and Exhibition Center will bring the summer vibes alive with more boats to see & shop, kids’ mini paddleboat lake, SUP demos and yoga in an indoor pool, the Discover Boating Beach Club, and free education for boaters of all levels.
Here’s a look at what attendees can see & do at the 2025 Discover Boating New England Boat Show:
- More boats, more brands, big sales! See & shop big sales on the most comprehensive selection of boat brands and types in New England, from center consoles and family cruisers to pontoons and wake sports boats – with boat show specials on the newest boating accessories, marine electronics and on-the-water must-haves.
- NEW! Float & Flow Indoor SUP Pool – Experience zen on the water as our certified instructors guide you through an easy intro to paddleboard yoga, or just take a paddleboard out for a short spin, courtesy of SUP YO Adventures. On-water demos available on a first-come, first-served basis Wednesday-Friday: 12pm–7pm, Saturday: 10am–7pm, Sunday: 10am–5pm.
- Kids can splash around a mini lake in a paddleboat or build their own toy boat!
- The Discover Boating Beach Club brings a little summer to winter with live music, chef demos & tastings, and beach games – plus the New England Boat Show Opening Night Party to benefit Save the Harbor/Save the Bay (1/8, 5:30pm-8:00pm) with oyster bar, chef demo & tasting by Chef Lambert Givens of Hunter’s Kitchen & Bar, beer & wine bar and more!
- Tour the Queen of the Show and her Court of Beauties – Boat Show tradition dictates that the largest yacht at the?show each year is named the?Queen. 2025’s innovations?across all boat types?dictate a look at the Queen?and?her Court.
- Tiara 43 LS – Luxury abounds aboard the 43 LS. Comfort for all with a variety of social zones, ample seating, and refined yacht aesthetics, complemented by the power and performance of twin Mercury Verado® V12 600hp engines.
- Pursuit OS 405– New in 2025 and powered by quad Yamaha 450 XTO engines, this spacious sport fisher is designed for serious fishing and entertaining.
- Everglades 395 – Experience cutting-edge engineering and exquisite craftsmanship on this state-of-the-art center console. Amenities include plush seating, an innovative hardtop and integrated storage.
- Beneteau GT 41 – the newest sporty express cruiser with slender lines, ultimate speed and elegance throughout. Thoughtful features include a highly social U-shaped salon and a functional outdoor galley.
- Formula 380 SSC –This full-cabin bowrider incorporates FAS3Tech multi-step technology and a molded structural grid to deliver the sure-footed performance that is a Formula hallmark.
- Art of Casting Pond & Saltwater Fishing Workshops –Learn the art of casting from the experts at Goose Hummock Saltwater Fishing Outfitter atop a 30' long fishing tank. Plus, catch more tips at expert angler workshops, where anglers of all experience levels can improve their fishing game, learn proper rigging for big game fishing, and get the best tips on how to land a trophy Tuna.
- Jigging Techniques Tank – Pro anglers demonstrate the basics of jigging, covering types of jigs, best techniques, and the fish species you can expect to catch by jigging.
- Free “Boating 101” education for new boaters at Fred's Shed How-To Center, presented by Progressive®, featuring a variety of daily seminars and demos cover everything from getting started to service, maintenance, updating, and operating.
- America’s Boating Club® Boating Simulator –Get “hands-on” practice in boating skills such as docking, pivot turns, stopping and more using a real Mercury throttle and steering wheel.
- Classic & Wooden Boat Collection – Step back in time to admire the craftsmanship and beauty of a variety of vintage boats dating back 80 years.
- Live Music: Pete’s One Mann Band –Experience the best one-man “5-piece band” on the East Coast; Pete Mann plays hits from ABBA to Zeppelin.
- The Big Catch Photo Op - Capture the fun of a day at the show with your family and friends. Pose with this year’s Big Catch —"Tiny Tuna” for a story about the one that didn’t get away.
- Fred’s Shed How-to Center—presented by Progressive®– Tips, tricks, and DIY advice for every boater: from first timers to experienced captains. Have a boat or engine problem you haven’t been able to fix? Stop by and ask our tech expert about it.
- The Discover Boating New England Boat Show drives approximately $2.3 million in spending in the Commonwealth of Massachusetts during the five days of the show alone.*
- Spending across the five days of the Show is just a portion of the $5 billion annual revenue generated by the recreational boating industry in Massachusetts, supporting more than 1,000 businesses and 17,614 jobs.*
- The total economic contribution of the 2024 New England Boat Show to the Commonwealth of Massachusetts was 372 jobs, $14.8 million in labor income, and $28.2 million to the state’s annual gross state product.*
- At the 2024 Boat Show, 23,304 attendees spent approximately $2.3 million in Massachusetts during the five days of the show, based on tourism spending figures from the Massachusetts Department of Tourism.*
- Of the 296 total exhibiting companies at the Show, 131 (44%) are from Massachusetts
- Estimated sales during the show in 2024 amounted to $58.7 million, with an additional estimated $85.1 million generated post-show.*
- Show vendors attribute an average of 13.9% of annual sales to the New England Boat Show, with some reaching 40% of annual sales.*
U.S. & NEW ENGLAND BOATING BY THE NUMBERS**
- New England area sales totaled more than $1.7 billion in 2023, generating big business for the New England recreational boating industry.
- Annual U.S. sales of boats, marine products and services totaled $59.3 billion in 2022, up 4.4% from 2021 as more boaters spent more time on the water - a trend that continued in 2023 with total expenditures expected to be in the $60 billion range.
- An estimated 85 million Americans go boating each year.?
- Ninety-five percent of boats sold in the U.S. are American made.?
WHEN: *2025 DATES: Wednesday-Sunday, January 8-12, 2025*